5 ways to check your GA4’s Readiness
Implemented GA4, but not sure if you did it right? Here's 5 ways to check if your property is GA4 ready.
13 different types of reporting available in Display & Video 360 (DV360)
We explore 13 different types of reporting available in Display & Video 360 (DV360) that you can leverage for greater insight and measurement of your programmatic & digital media campaigns.
The sunsetting of Universal Analytics: Everything you need to know
Here, we explore our consultants’ knowledge and experience in the Google Marketing Platform the Google tools available to help you manage your business and work remotely during uncertain times
5 types of media buying available in Display & Video 360 (DV360)
DV360 has 5 different types of media buying & deals available including, open auction, private auctions, preferred deals, programmatic guaranteed and tag-based IOs, learn more.
Consultant’s View: 3 types of First-party Data to activate in your Digital Marketing Strategy (insights from the BCG)
Here, we explore our consultants’ knowledge and experience in the Google Marketing Platform the Google tools available to help you manage your business and work remotely during uncertain times
Consultant’s view: 3 ways Google Analytics 4 can help your analytics strategy
With the recent release of Google Analytics 4, we look at three key reasons why Google have made changes to the world's most prominent web analytics platform