Optimise Customer Touchpoints: Use Data-Driven Testing Strategies for Apps & Websites
Conversion Rate Optimisation, or CRO, are ad tech solutions that allow marketers to perform tests to enhance website or apps, to derive preferred user actions. Generally, the objective is to turn visitors into leads or customers for business growth.
FiveStones collaborates with customers using CRO solutions from AB Tasty or VWO.
WHO IS CRO FOR?
CRO can be instrumental for online businesses, of any size or digital maturity. If your company needs to create conversions on a website or app, CRO validates your UX/CX.
HOW DO WE HELP YOU?
FiveStones provides a full scale service for optimizing the customer’s digital property experience based on website and/or app visitor behavior, to help improve the probability of the visitor taking desired actions (i.e conversions).
Service inclusions
- Recommending a CRO platform that is suited to your company
- Reviewing your company's digital maturity, to review if advanced training of CRO platform is needed
- Where needed, ongoing consultancy on your usage of the CRO platform