Activating GA4 Data in Google Marketing Platform and Google Ads
Features use cases on how to activate your GA4 data.
Pros of linking Search Ads 360 & Google Analytics 4
Reporting & activation features that are unlocked when you link GA4 and SA360
A Focus on Embedded AI in Search Ads 360 (SA360)
In this post, we spotlight four key AI features, though SA360 offers even more.
Enhanced Measurement in GA4: Addressing Automated Event Tracking & its Challenges
A guide on Enhanced Measurement in GA4, the benefits of automated tracking & its potential issues
5 ways to check your GA4’s Readiness
Implemented GA4, but not sure if you did it right? Here's 5 ways to check if your property is GA4 ready.
3 Durable & Cost-Efficient marketing solutions
Consider our recommended solutions for a durable & cost-efficient marketing