Fix Underperforming Bid Strategies
Struggling with inconsistent results from your Google Ads bid strategies? Before you tweak another setting or switch bid strategies again, it’s worth checking whether your setup is truly helping—or silently hurting—your performance.
Best Practice: Google Ads Bid Strategy
Created for PPC Managers and ad ops using Google Ads
FiveStones has created a practical Best Practice Guide to help PPC managers evaluate their current bid strategies, manage learning phases more effectively, and set realistic goals for greater campaign stability.
Use our guide to assess whether you have:
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Sufficient historical data – How much is enough to support effective learning?
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Realistic performance goals – Are your CPA, ROAS, and CPC targets within a healthy range?
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Uninterrupted algorithm cycles – What should (and shouldn’t) you do during the “quiet” period?
Download our Best Practice : Google Ads Bid Strategy
Please complete our form to receive your digital copy of “Best Practice: Google Ads Bid Strategy”.
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